No matter who your customer is, you can just about assure that they are a busy, dynamic woman who often has many different activities and responsibilities every day. Some of the most valuable pieces to women today are versatile ones that can be worn all day and night, no matter what the plans are. It is important to be sure that your boutique is stocked with the trendiest items that will make your customers feel like work is play.
Dressing your mannequins up in these five pieces will be sure to inspire the woman who needs to take their look from the office, to dinner, to out on the town:
There is nothing like a classic blazer to make any outfit you wear look professional, put together, and chic. Certainly, at the office, a blazer shows that you mean business. It can be worn with a pair of dress pants, a skirt, or a fun dress. When it is time to head out after work, your customer can easily swap out those dressy items for a cute t-shirt and jeans. Not only will she be comfortable and warm all evening, but she can make a unique statement that will showcase how thoughtful, hard working, and stylish she is.
Trendy Midi and Maxi Skirts
The midi and maxi skirt trend is back and taking over the fashion world. Its appropriate for work length, bold shape, and flexibility with many different top choices make it a perfect statement to put in your shop’s displays. Your shopper can pair one of these skirts with a pretty oversized sweater, a pretty silk t-shirt, or any other classic work blouse for a casual friday. Wearing a pair of trendy loafers or instead replacing work heels for a pair of cool chunky sneakers and any casual top of choice can be cute at the most trendy places in your city.
Quirky Patterned Pants
Colored and patterned pants are such great pieces to have in your store because they have the ability to showcase your shopper’s style, whether she is on the preppier or edgier side. At work, patterned pants can be paired with just about any pretty blouse, button down, sweater, or blazer. This look would be great for a big presentation or meeting where your customer wants all eyes on her. After work, she can bring out her inner punk rocker by wearing any graphic or vintage tee, a fun belt, and some boots. Customers may be wary to try on these pants at first, but once you show them how cool they look, you are sure to make a conversion.
Jumpsuits have taken off in popularity these past few seasons–this is reason enough to include them in your inventory. They are so popular among women today because of their unique ability to provide a comfortable, fashion-forward look. At work, they can be paired with her favorite cardigan or a blazer. After work, that same jumpsuit can be worn with a pair of fun heels or booties out to dinner and dancing, a hot date at a bar, or any other fun evening plans. Not to mention, even if she wants to wear something else during the day, a jumpsuit is such an easy item to throw in your bag and slip on after work.
Take a tip out of some of your favorite prep school looks and use their layering techniques to make your mannequins outfit look as versatile as possible. Layering a sweater over a tight button down blouse will make your customers look smart and sharp. Layering a tight long sleeve over a short sleeve dress or blouse can also be a very cool look. After work, your customer can remove one of the layers for more of a laid back look that they can take to any after-work party.
Investing your time and effort into making clothing purchases that satisfy a wide rage of customers’ needs will pay off. Include all of these pieces in your inventory to be a one-stop-shop for all of your shoppers’ outfit needs.
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