As you prepare your boutique for summer, consider these 8 perfect women’s summer clothing items to include in your inventory.
You’ve set a budget. You’ve analyzed your customer base, and you know which sizes sell the most and least. You understand your boutique’s design layout, how many items will make it look organized, and how many will make it look cluttered.
Most importantly, you understand how women want to feel, and you know the right summer styles can elevate both mood and confidence.
You are ready to start buying women’s summer clothing items to add to your inventory. Below are the 10 top summer wardrobe essentials to have in your boutique.
The Perfect Summer Dress
In many areas, summer means high temperatures. That doesn’t mean women want to compromise style, however. There are ways to make them feel comfortable while also looking fantastic, like the perfect summer dress.
Summer dresses should be free-flowing and breathable without exposing anything meant to stay private. The perfect summer dress can transition from functional during the day to looking hot at happy hour.
A great example is the Floral Ruffle Sleeves Swing dress, which looks great on women of all ages and sizes. It’s fun, flirty, and with a hint of spandex, is flattering. You can wear it alone during the day and at night, add a denim jacket or switch from flip flops to strappy sandals for a night on the town.
The Perfect Summer Bag
Almost as important as shoes are the summer handbag. Women love to accessorize seasonally, which is why they are on our list of the most important women’s summer clothing items to include this year. They don’t want to carry that same oversized black faux leather tote they wore all winter. The one that held everything from scarves to laptops.
The perfect summer bag is about color and showing off a little personality. It compliments everything else she is wearing. Whether it’s an animal print tote or an Aztec cellphone crossbody bag, it needs to be lightweight yet functional; if it’s a handbag that also comes with a wristlet or makeup bag, even better.
The Perfect Summer Kimono
Kimonos have evolved from the traditional Japanese version, which symbolizes longevity and good fortune. Of course, every woman wants that and not just in the summertime. Today, wholesale kimonos are more about style. They can be belted or left to drape the body. They range in length, color, prints, and more.
One of our best sellers is the Tie-dye Open Front Ombre Kimono. It’s the perfect cover for swimsuits, dresses, or a white tee matched with your favorite pair of jeans. Kimonos are unique in that they can dress down or dress up an outfit, one of the most versatile products on the market.
The Perfect Summer Hat
Summer means spending more time in the sun. The sun can be both our friend and enemy. It gives us vitamin D for boosting mood and improving sleep, but too much of it can cause skin damage. One way women can have the best of both worlds is to wear a hat when out in the sun.
Not just any hat, though. Women need a wide-brimmed hat that makes them look like movie stars when wearing trendy sunglasses. Any woman will look good in a summer hat, whether on vacation at the beach or home gardening in the back yard.
The Perfect Summer Skirt
Midi skirts are some of the most essential women’s summer clothing items to carry. Wholesale midi-skirts stop somewhere between the knee and the middle of your calf. For petite women, skirt hems that are closer to the knee may be more flattering. Midi-skirts can be worn with crop tops, tank tops, blouses, and tees. Depending on your mood, you can dress them in sandals in the summer and mules or trendy boots in the Fall.
The Perfect Summer Top
Tank tops can be worn alone or layered under another blouse or kimono. A simple, solid-colored tank top can be paired with every type of bottoms, from daisy dukes, jeans, maxi skirts, and leggings. While perfect for summer, tank tops can be worn all year, even in winter, under your favorite cardigan.
One of our favorite wholesale women’s tops include a variety of tank tops, graphic tees, and crop tops.
The Perfect Summer Athleisure Shorts
Some summer days are spent lounging around the house, while other days are spent participating in activities like biking, hiking, running, or just hanging out at the local park. These are the days that require comfort, flexibility, and style.
Women need a pair of shorts that can hold up during athletic activities but provide comfort when lounging on the couch binge-watching a new series. They need to look like they’ve been to the gym even if they skipped their 9 am class. Those who showed up want to leave class and hit the nearest coffee shop with style.
Athleisure clothing was created for this purpose. One of our most popular is the pink camouflage drawstring waist. They’re girly but not too girly, sporty but not too sporty.
The Perfect Summer Maxi Dress
Think long, like down to her ankles long, and you will be thinking Maxi dress. Women need multiple dresses in summer, in various lengths. The Maxi gives maximum coverage with maximum style. They are so easy, so comfortable, and so versatile. Your customers may prefer a tube top floral dress with pockets, a black button-up dress with a split in the front, a tie-dye, criss-cross, neck with pockets Maxi dress.
While there are more summer closet staples to make your customers look fabulous, these eight women’s summer clothing items will give them a base for creating numerous outfits from a few quality pieces.
It is possible to get higher profit margins without sacrificing style and comfort for your buyers by working with a wholesaler. You have access to wholesale discounts, too, allowing you to expand your search to summer jewelry, beach towels, shoes, and swimsuits.
Before you know it, it will be time to start shopping for Fall clothing items to have in your boutique.