The little black dress, simple black pumps, denim—some styles are always on trend, no matter the season. The key to having a popular boutique inventory is mixing these versatile pieces alongside trendier garments that highlight the fashion of the region and season. Your customers will love the range and have the ability to build complete, balanced outfits after visiting your boutique.
A White Button-Up
Whether it’s being dressed up with a blazer for a dream-job interview or accented simply with dark denim and black flats, the white button-up is a true must-have for your customers because of its versatility alone.
A Black Blazer
Don’t underestimate the neutral-hued blazer. We love how a tailored jacket makes a vintage-inspired graphic band tee look a bit smarter—or pulling a chic, date-night look together in an instant.
Fill your store with dark denim in every cut and a range of sizes—think super skinny, skinny, bootcut and flare. A great-fitting pair of jeans is the way to take an outfit from fine to fabulous and carrying many sizes will keep customers coming back.
A Cozy Cardigan
If your region experiences any kind of wintertime chill or leaf-crunching weather, you’re going to want to give your customers the coziness they desire: layer-ready, chunky, knit cardigans. Check out the year’s trending color (pro tip: 2018’s is a gorgeous, deep purple!) and stock your shelves with knits in neutrals and vibrant hues.
Adding warmth and a slightly tailored look without all the bulk of a coat, the denim jacket is a timeless outerwear piece we think every woman needs in her closet. Fill your boutique with denim jackets in a variety of washes—light washes that pair well with summer dresses, medium washes that look just-right all year round, and dark washes for an edgier yet put-together vibe.
Although they didn’t make the list, here are a few pair-with-everything pieces that customers will reach for.
The A-line silhouette is one that stays in style no matter the year’s current fads and flatters any figure. Along with the LBD (little black dress, of course), we also recommend purchasing a variety of styles, ranging from retro-inspired looks to preppy, striped shirt dresses.
Dress them up, dress them down—whichever you choose to do with a pair of simple pair of flats is sure to look top-notch. We recommend carrying both rounded toe and pointed toe pairs.
Skinny Belts in Black and Brown
We like the look of a braided brown belt in the summertime that compliments a white tee and statement jewelry—and making a white button-up look even more chic by tucking it into a black leather belt. Your customers will be thankful you carry this so-important accessory.
Whether you’re going for a fun, casual, or beautifully basic look, the graphic tee will be your best friend—not to mention your customer’s. When it comes to stocking your boutique with graphic tees, it’s best to showcase both bold and subtle styles. Be sure you’re choosing soft and flattering fabrics, like Pima cotton, brushed cotton, or a fabric blend that doesn’t include more than 10% polyester, as polyester can feel too synthetic for some people’s tastes.
We love moto jackets for fun date nights and weekends spent running errands. They add just a touch of warmth and a ton of style, so we recommend carrying these in the summer, spring and fall.
Chic Trench Coats
Adding warmth and not bulk as well as looking great on top of wintertime looks, the trench coat is an absolute must for any fashionista. We suggest carrying them in classic, neutral hues, like khaki and black.