If your customers celebrate Mardi Gras, like millions of others around the globe, you know that the party begins on Fat Tuesday or the day before Ash Wednesday. For some, Mardi Gras is one day; for others, it is several weeks of parades, parties, and celebrations. What your customers wear to a Mardi Gras event is important. It shows their personality, passion, and commitment. Those wearing elaborate costumes, colorful wigs, purple and gold beads, and sky-high platforms are all in. Most people are only partially committed. They want to join the fun but can only do so for a short while before returning to work or home responsibilities. For the occasional Mardi Gras patrons, it’s essential to incorporate the right jewelry pieces...